Video Description:
The Foundation for Chiropractic Progress (www.f4cp.com), a not-for-profit organization dedicated to increasing public awareness of the benefits of chiropractic, recently launched a nearly $1M, four-week media blitz in some of the nation’s highest profile publications including The Wall Street Journal, Politico, Roll Call, USA Today, and The Washington Post.  The campaign is expected to generate over 10 million media impressions and will reinforce the role of chiropractic care as it impacts the delivery of quality, cost-effective health care nationwide. The media blitz is scheduled to run from mid-September through mid-October 2009, and will include Foundation advertisements featuring Brig. Gen. Becky Halstead (retired) and future football Hall-of-Famer Jerry Rice, as well as the AMI Study by Richard Sarnat MD revealing that regular utilization of chiropractic care could reduce overall global health care cost by almost 50 percent.  Please view this video to learn more about F4CP and make your pledge today!